Thursday, 27 April 2017

Online Marketing Trends & Strategies For 2017-18

We are already in 2017, but it's not the end yet. 2016 has given a hike to the Internet and it's marketing services and the industry is gradually increasing. With the changing year, the challenges of online marketing are augmenting. Marketing is a field dominated by those who plan ahead, anticipate changes, and jump into new trends before competitors do, so we suggest you follow five digital marketing trends and strategies in 2017-18:

Lets's jump into them:

Content Marketing: Content will always be on the top "Google loves content" and so do the audience. Marketers create engaging content to make their customers act upon it as it generates conversions. Content marketing is going to be something very important in coming years as well. Start planning, create a quality content now, to ensure success tomorrow.

Native Advertising: Native advertising is a type of online advertising that matches the form of a platform where it appears. It is one of the oldest marketing trends. It has been used for years by brands as it's one of the easiest ways to get natural looking visibility on the internet. In 2017 we can see more improved versions of native advertising used to grab consumer's attention.

Live Video's: People who use social media are very well aware of the live video trend. It is actually something very much in trend these days. With numerous apps like Facebook and Periscope, these videos have helped businesses to connect with their customers and promote their brand among them. Thanks to the fast growing internet and the pervasiveness of mobile devices. In 2017-18 live video's will be fully utilized by more brands and individuals than ever.

Social Media: Many businesses don't put many efforts in social media promotions as they don't see revenue coming from it. It is expected that this will change in 2017-18, as social networks are increasing e-commerce capability. Social media will bring more value to the business, and it's not just meant for entertainment. Targeting the right audience at the right time can bring a lot of revenue to the business.

Personalized Experience: By offering personalized content companies can for sure increase the number of conversions, sales, traffic and can force users to stay for longer on their websites and encourages customer satisfaction. Create personalised experience and let your customers contact you!

Serve Well! That's all marketing is all about.... Good Luck for 2017-18.

13 comments:

  1. It's very interesting to read your post. I am also trying to implement these online marketing strategies for my client website to get more exploser. Lastly, just say you are doing great work, very much helpful. Keep it up dude.

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    1. Thanks Andrew, really appreciate your comment and good to know that you implement these strategies for your business & your clients.

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  2. excessively professional blogger  SEO Tips

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  3. I would always love to read your articles. I also implement your strategy for my business and omg it's helped me alot.

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    1. Hello Happy, thanks for the kind word and glad to know that these strategies helps you.

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  4. Digital marketing will be used more n more in the upcoming years for marketing the business. So it's necessary to understand the trends that will rule the year 2017 and 2018. Many Online marketing agencies follow these latest trends. You have included all major digital marketing trends that we will see in coming years. I would like to add some more trends. I think using chatbots and mobiles as a marketing channels will also rise. Also, influencer marketing will rise in the coming years.

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  5. Your old marketing plan may have worked before, but today, in the Internet Era, you need to employ all the help technology can provide. search strategies

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    1. I agreed with you Flip, But Here I talk only Facebook marketing not overall Search engine and Internet marketing program. Thanks

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  6. It's really good blog to get complete information digital marketing. Thanks Rohit Mishra.

    Digital Marketing Company in India | SEO Services in India | SEO Agency in India

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  7. This article was written by a real thinking writer. I agree many of the with the solid points made by the writer. I’ll be back.
    role of digital marketing

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  8. I like to read your blog. It’s so interesting to know more about online marketing trend and strategies nowadays. I got more important ideas here and of course we need online consultant too to manage the growth of our businesses.

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